Episode 159: The final episode... for now
After 159 episodes, The Digital Edge bade farewell at Native's offices with the people who made it all happen -- Jarred Cinman, Saul Kropman, Kerry-Ann Gillowey and Erich Viedge.Includes a behind-the-scenes look at the "making of The Digital Edge"...
Episode 158: What the law says about Digital Marketing
The Protection of Personal Information Bill (nicknamed the PPI or POPI Bill) is coming.What will that mean for the industry?In this round-up we speak to IT specialist Lawyer Pria Chetty and then sp...
Episode 157: What the crowd knows about your brand
So you like a brand, you don't like it. You podcast about it, you blog about it, you talk about it online.
And brands are trying to listen in. They're trying very hard indeed. This is calle...
Episode 156: On-site reporting from Barcelona
Angus Robinson from Native went to Barcelona for the mobile world congress there, so we're using his tape from that event in today's show.
If you've got a computer or a phone and you browse...
Episode 155: Is Facebook the new Secret Police?
The Irish Times says Facebook's hunger for personal information about its 800m users is even greater than Stasi -- the notorious East German secret police.
In Feb 2012, Facebook execs from the...
Episode 154: What's the state of the nation online?
Is Pres. Zuma's Facebook page good or bad for the State of the Nation?
Tim Shier from Brandseye gives his perspective.
In late 2011, Shier came on the show and said that the i...
Episode 153: Who will be the Hunk of 2012? JWT predicts it's...
How to ad agencies come up with predictions? We spoke to Harsha Prag about JWT's top 15 predictions for 2012 -- and we made a few predictions of our own.J
WT in Johannesburg doesn't have a ...
ABOUT THE DIGITAL EDGE
Digital Marketing is the fastest growing form of marketing. It is rapidly surpassing any other means of reaching customers -- even in South Africa.
Some 16% of South Africans have access to the Internet as of the end of 2011. And digital accounts for about 11% of all marketing spend. It is set to explode. And we're witnessing the revolution.
Since 2009, The Digital Edge Podcast has brought you weekly news and views from the Digital marketing space. We've seen the upsurge of Twitter and Facebook and are watching the emergence of smartphones and the presence of the Seacom cable transform marketing on the continent.
YOUR HOSTS
Erich Viedge
Erich Viedge is a former IT Journalist of the Year and 702 Talk Radio Technology correspondent. He runs a Knowledge Management and Innovation Consultancy when he's not running The... Read more
Brandon Rogoff
Brandon is the man that makes The Digital Edge sound as good as it does. Infact, he's so talented that he manages to make our voices sound better than they are in real life. In his... Read more